Black Seed Bagels

Black Seed Bagels is NYC’s premiere artisan bagel shop known for their hybrid use of Montreal & New York techniques and critical accolades.

Saint Urbain, which designed this project, goal was to give Black Seed a new visual identity that is connected to the company’s core values and to its vision of the future of their brand, as it expands from simply bagels to all sorts of products.

Full case on Behance.