{"id":11215,"date":"2015-09-01T14:29:49","date_gmt":"2015-09-01T11:29:49","guid":{"rendered":"http:\/\/peopleofdesign.ru\/?p=11215"},"modified":"2015-10-10T02:52:43","modified_gmt":"2015-10-09T23:52:43","slug":"packaging-for-edamame","status":"publish","type":"post","link":"https:\/\/peopleofdesign.ru\/ru\/2015\/09\/packaging-for-edamame\/","title":{"rendered":"\u0423\u043f\u0430\u043a\u043e\u0432\u043a\u0430 \u0434\u043b\u044f Edamame"},"content":{"rendered":"
<\/p>\n
\u0423\u043f\u0430\u043a\u043e\u0432\u043a\u0430 \u0434\u043b\u044f Edamame — \u043c\u0430\u0440\u043a\u0438, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u043f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0435\u0442 \u0444\u0430\u0441\u043e\u043b\u044c. \u0411\u044b\u043b\u0438 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043d\u044b \u0431\u0443\u043c\u0430\u0436\u043d\u044b\u0435, \u0441\u0434\u0435\u043b\u0430\u043d\u043d\u044b\u0435 \u0438\u0437 \u043f\u0443\u0441\u0442\u044b\u0445 \u0441\u0442\u0440\u0443\u0447\u043a\u043e\u0432, \u043e\u0441\u0442\u0430\u0432\u0448\u0438\u0445\u0441\u044f \u043f\u043e\u0441\u043b\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u0444\u0430\u0441\u043e\u043b\u044c \u0443\u043f\u043e\u0442\u0440\u0435\u0431\u043b\u044f\u0435\u0442\u0441\u044f \u0432 \u043f\u0438\u0449\u0443. \u0422\u0430\u043a\u0436\u0435 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043d\u044b \u0444\u0438\u0440\u043c\u0435\u043d\u043d\u044b\u0435 \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0444\u043e\u0440\u043c\u043b\u0435\u043d\u0438\u0435 \u0442\u0443\u043a-\u0442\u0443\u043a\u0430. \u0423\u043f\u0430\u043a\u043e\u0432\u043a\u0430 \u0438 \u0432\u0441\u0435 \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u044b \u0431\u044b\u043b\u0438 \u043d\u0430\u043f\u0435\u0447\u0430\u0442\u0430\u043d\u044b \u0441 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435\u043c \u0440\u0430\u0441\u0442\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u0447\u0435\u0440\u043d\u0438\u043b.<\/p>\n
<\/p>\n
\u041a\u043b\u0438\u0435\u043d\u0442: The Fair Food Co. The Hardy Boys and THB Disturbance teamed up with The Fair Food Co. to create a sustainable packaging solution that would educate the public about edamame<\/strong> beans as a healthy alternative to junk-food, and serve as an example of sunstainable living. <\/p>\n <\/a><\/p>\n <\/a><\/p>\n <\/a><\/p>\n <\/a><\/p>\n <\/a><\/p>\n <\/a><\/p>\n \u0423\u043f\u0430\u043a\u043e\u0432\u043a\u0430 \u0434\u043b\u044f Edamame — \u043c\u0430\u0440\u043a\u0438, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u043f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0435\u0442 \u0444\u0430\u0441\u043e\u043b\u044c. \u0411\u044b\u043b\u0438 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043d\u044b \u0431\u0443\u043c\u0430\u0436\u043d\u044b\u0435, \u0441\u0434\u0435\u043b\u0430\u043d\u043d\u044b\u0435 \u0438\u0437 \u043f\u0443\u0441\u0442\u044b\u0445 \u0441\u0442\u0440\u0443\u0447\u043a\u043e\u0432, \u043e\u0441\u0442\u0430\u0432\u0448\u0438\u0445\u0441\u044f \u043f\u043e\u0441\u043b\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u0444\u0430\u0441\u043e\u043b\u044c \u0443\u043f\u043e\u0442\u0440\u0435\u0431\u043b\u044f\u0435\u0442\u0441\u044f \u0432 \u043f\u0438\u0449\u0443. \u0422\u0430\u043a\u0436\u0435 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043d\u044b \u0444\u0438\u0440\u043c\u0435\u043d\u043d\u044b\u0435 \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0444\u043e\u0440\u043c\u043b\u0435\u043d\u0438\u0435 \u0442\u0443\u043a-\u0442\u0443\u043a\u0430. \u0423\u043f\u0430\u043a\u043e\u0432\u043a\u0430 \u0438 \u0432\u0441\u0435 \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u044b \u0431\u044b\u043b\u0438 \u043d\u0430\u043f\u0435\u0447\u0430\u0442\u0430\u043d\u044b \u0441 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435\u043c \u0440\u0430\u0441\u0442\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u0447\u0435\u0440\u043d\u0438\u043b.<\/p>\n","protected":false},"author":1,"featured_media":11217,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[59],"tags":[1578,251,1579,354,388,373,855,389,1282],"class_list":["post-11215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-graphic-design","tag-edamame","tag-food","tag-hylton-warburton","tag-identity","tag-package-design","tag-packaging","tag-855","tag-389","tag-1282"],"acf":[],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/peopleofdesign.ru\/obzors\/edamame-1.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p37hIG-2UT","_links":{"self":[{"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/posts\/11215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/comments?post=11215"}],"version-history":[{"count":0,"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/posts\/11215\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/media\/11217"}],"wp:attachment":[{"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/media?parent=11215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/categories?post=11215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/peopleofdesign.ru\/ru\/wp-json\/wp\/v2\/tags?post=11215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\u0410\u0433\u0435\u043d\u0442\u0441\u0442\u0432\u043e: The Hardy Boys \/ THB Disturbance
\n\u041a\u0440\u0435\u0430\u0442\u0438\u0432\u043d\u044b\u0439 \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440: Geoff Paton
\n\u0410\u0440\u0442-\u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440\u044b: Michelle Caley \/ Hylton Warburton<\/a><\/p>\n
\nThey developed a paper made out of the wasted pods left over once the beans are eaten, and designed a clever take-away box that stores the pods in a separate compartment. A range of corporate identity elements and tuk-tuk graphics were designed to accompany the visual style. All packaging and CI elements were printed with vegetable inks.<\/p>\n
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