Trigger cards

Triggers is a tool for creative agencies and freelancers that makes the ideation process easier, faster and more effective.

Founder: Alejandro Masferrer.

Picture this: you get a new brief from a client, they want to launch their new product. You gather the team, get some post-its and start spitting out ideas. The excitement is there, but it quickly fades out: none of the firsts ideas are good enough, and the process starts to get slower and heavier.

Triggers is a new tool for creative agencies and freelancers that focuses on the idea-generation process. It’s a set of physical cards that contains “what if” questions that make you think in different directions, accelerating the process of generating ideas.