Gucci, the iconic Italian luxury fashion brand, has opened its new downtown Detroit location on the first floor of the historic L.B. King and Co. Building at 1274 Library St., one block east of the Shinola Hotel.
It’s here, on Library Street, that Gucci’s latest location will open its doors on August 22.
In 2019, Gucci identified Detroit as a focus city for the Gucci North Americas Changemakers program. This program pushes for stronger representation in the fashion industry through relationships with Detroit-based nonprofits and supporting students from institutions such as Cass Tech High School.
The Detroit location blends the historic architecture of Library Street with the spirit of the luxury House of Gucci. The boutique features restored glass tiles and geometric metalwork on the façade that is carried throughout the interior.
Custom patterned monochrome floors mirror the geometric paneling from the façade, producing decorative three-dimensional effects, integrating with the shape of the cylindrical light fixtures.
As part of Gucci’s commitment to implement and enhance eco-friendly initiatives and energy-efficient technologies in the House’s stores worldwide, the new store is LEED-certified and features LED lighting to monitor and promote energy efficiency.
The second iteration of the collaboration returns with custom Detroit Vs. Everybody patches featured on Gucci’s Off the Grid collection. The Off the Grid line was created to support the House’s vision for circular production that uses recycled, organic, bio-based, and sustainably sourced materials.
The collection will include a baseball hat, a backpack, and a belt bag, all to be sold exclusively at the Detroit store beginning in September.